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Friday, May 4, 2018

Robert Jain: The Reasons Why Marketing Matters For Finance

By Jason McDonald


If you work in finance, it's safe to assume that there's plenty on your plate. As a matter of fact, between helping clients and balancing accounts, you may not have time to properly advertise your business. Whether your focus is on traditional or digital means, the importance of marketing can't be understated. As a matter of fact, here are a few ways that finance experts, Robert Jain, can benefit from this service.

One of the ways that finance experts benefit from marketing, particularly in the digital sense, is through social media. There are many platforms that business owners are active on, Facebook being the largest, and it can help you reach current and prospective customers alike. It's a simple matter of how your presence on social media is maintained. Content creation and ad implementation are just a few examples. These will benefit names such as Bob Jain in a noticeable fashion.

Next, ensure that a solid SEO strategy is set in place. Search engine optimization is the process by which websites are found on search engines, and it probably goes without saying that you'd want to be on the first page. This can be accomplished through SEO, which involves everything from content creation to website development. Whether you're a treasurer, audit manager, accounting manager, or what have you, it's possible to rank in due time.

Web design is another piece of the marketing puzzle that shouldn't be out of place. After all, if your site lacks value or isn't optimized well, how likely is it that it will benefit your bottom line? Make sure that your site performs well across all devices, mobile and desktop included. Furthermore, ensure that all links function the way that they should. Content must also be of a high level of quality. By following steps like these, your website will perform well on all fronts.

With these marketing services in place, those that work in finance will benefit in the long term. There's no denying the fact that money requires ample attention, especially in the business sense. This doesn't mean that marketing should be left by the wayside, so make it a point to consult a specialist in your area. By doing your research, you'll be able to find the right individual or agency to work with, which will only benefit your business in the long term.




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