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Saturday, December 20, 2014

How A Long Island Advertising Agency May Bolster NXT

By Robert Sutter


If there's one thing that can be said about NXT, as a brand, it's that it has earned quite a bit of popularity over the past couple of years. Even though it may be a training ground, there's nothing that can change the fact that it has been able to evolve. It's a point that just about any Long Island advertising agency can attest to as well. It can be marketed better, though, and I believe that the services of the agency in question can prove to be quite useful.

NXT, for those who aren't in the know, is a type of wrestling show that is hosted on the WWE Network every Thursday night. It's made to showcase the various talents who are still learning the ropes, all the while giving them a broader platform to work on. The fact that they have a live audience to work off of only helps matters that much more. It also doesn't hurt that WWE has been able to grant NXT quite a bit of time on television, at least in preparation for live events.

I remember when, to hype a live event known as NXT Takeover 2, WWE RAW hosted a tag team match featuring a total of 4 wrestlers from NXT. Not only were they given time to work but the live crowd seemed into the match, especially towards the end. To me, this is a tremendous acclaim, especially for individuals who the general wrestling crowd is unfamiliar with. I believe that it's important to recognize WWE's marketing of NXT and how it may potentially become even stronger.

If you ask me, I believe that it's important for WWE to create advertising outside of its own material, which has been a big point of contention for me. Why continually address your own audience while there are non-fans who may enjoy the content if they give it a chance? To do this, NXT can be highlighted, which I'm sure that any Long Island advertising agency can prove to be effective at. This is just one idea that can be suggested by reputable firms along the lines of fishbat.

It's easy for me to enjoy NXT and I find it to be the best produced wrestling show in the world right now. Not only does it possess content that's easy to get engaged in but it has the feeling of an independent show with a more intimate vibe. This personal feeling is one that's exclusive to a select few promotions and you can be certain that NXT is one of tem. Even though it has reached quite a bit of success, I am sure that it can reach even more in due time.




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