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Friday, May 3, 2013

How To Achieve Profit When Selling Online Apparel

By Billy Maso


Do not spend thousands of dollars consulting on how to run a virtual store, when you can get all the help you need here. Here is a collection of easy pointers on how to sell your chosen apparel online. Read these useful tips and get started on selling apparel right away.

If your apparel product will require help, you can offer a free 20-minute coaching call. While this will take time out of your day to help your customer, you'll find that it eases their mind and they'll be more likely to make the purchase. And more than likely, less than 10% will actually use this certificate.

You may set up a chat group where people with the same interests can chat and share their ideas and other information. For example, in Facebook you may create a group and then invite your customers and ask them to spread the word and even to invite their friends.

Do your research on what are the things that most people buy as holiday gifts. When you know it, take advantage of it by stocking it in the right amount. Plan in advance to increase sales over the holidays. A lot of buying and selling takes place during the holiday so make sure you have extra stock.

Keep your website simple. You may place a route back to homepage button so that when they are stuck they can retrace their steps back. A good website should be easy to navigate; the customer an easy shopping journey.

No matter what you sell use attractive models to advertise your services. Studies have shown that a pretty face increases sales in all industries. It doesn't matter if you're selling septic tanks or lingerie. The more beautiful your models the better.

Don't try to compete with superstores. You'll never be able to get your charges that low and you'll continually be competing with the convenience of shopping at their stores. Market your own apparel and stick with your niche.

There are two types of sales channels available to you. Direct sales channels are your online apparel stores where you are selling the apparel directly to customers. Indirect sales channels require middle men to sell the apparel for you and take a cut of the profits or receive some other perk.

If your clothing is new and unique, invite the inventors of the apparel to be in short video presentations of the clothing. This marketing strategy can make customers very interested in your apparel and even be moved to sign up for a weekly newsletter to see what's new.




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