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Sunday, November 12, 2017

Website Design Companies: The 4 Benefits Of Using Smartphones

By Arthur Williams


Smartphones are, without question, some of the most convenient items we have these days. In fact, it's easy for us to take them for granted considering how often we have them on us. We use them for everything from talking to people to going online. It's the latter that's of importance to website design companies across the board. Here are 4 benefits of using smartphones to access the Internet, showing why this trend isn't slowing down anytime soon.

There are many benefits of using smartphones for Internet access, smoothness being one of the most prominent. According to companies such as Lounge Lizard, modern day websites must be created so that they transfer well across different devices. Needless to say, smartphones fall under this umbrella. Even though this is just one of many benefits to consider, it's easy to see why website design companies will draw attention to it.

Another purpose that smartphones can serve, from a web design standpoint, is the unique content that they can show compared to desktop and laptop computers. Written content is especially prevalent, and there are a few reasons for this. Not only do smartphones have less screen size, meaning that content has to accommodate them, but duplicate content can result in a negative SEO impact. To say that unique matters would be an understatement.

One of the other outstanding purposes of websites, when accessed via smartphones, is that visitors tend to stick around. It can be argued that this is a result of how well the sites perform, as covered earlier, but lower bounce rates are desired. When these statistics are seen, it means that more trust will be put into the websites themselves. This can help with rankings and, more importantly, it can boost sales to a noticeable degree.

Finally, smartphones have the benefit of being used anywhere. Desktop and laptop computers, while more powerful, are only so portable. In fact, you may only be able to use them in certain spots depending on the PC you have. Smartphones, on the other hand, can connect to several Wi-FI hotspots, whether you're at the airport, dining at a restaurant, or what have you. When websites are developed with these devices in mind, the ability to reach everyone becomes greater.




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