Long Island SEO is one of the most important online services that can be utilized, but you might be under the impression that this is limited solely to written content. Believe it or not, it's entirely possible to optimize the photos on your website so that rankings improve. How can such a process be carried out, you may wonder? These are some of the biggest do's and don'ts regarding photos that can benefit your website.
DO consider all the image types that are out there. First and foremost, images come in many styles. Everything from static, high-quality photographs to animated GIFs are available. Each type has its own level of appeal, but this doesn't change the fact that they can be used by a number of Long Island SEO companies. With that said, there is far more to know about optimizing images than this talking points alone.
DON'T use overly large images. One of the biggest mistakes that people make, in relation to SEO, is image size. If your photos are big, more time will be required to load them. This can be a detriment to your Internet marketing efforts, however, as the images in question can slow down the overall performance of your website. For insight, as to how this can be corrected, you should consult a reputable agency like fishbat.
DO be mindful of the names you give your pictures. Image files aren't without their names, and some will be more useful for SEO purposes than others. If you go with generic names that contain mostly numbers before ending in ".jpg," for example, chances are that Google won't recognize your files. By editing these names so that they're more closely related to your products and services, you can rest easy knowing that a greater SEO benefit will be obtained.
DON'T forget about testing. Even if you're confident about your images, from their file types to the names they possess, you shouldn't let them go untested. See how well your pages run with said images in place. If there seems to be more slowdown than expected, it's in your best interest to back to the drawing board and see what can be improved upon. This will make a huge difference, not only for SEO purposes but the functionality of your website to boot.
DO consider all the image types that are out there. First and foremost, images come in many styles. Everything from static, high-quality photographs to animated GIFs are available. Each type has its own level of appeal, but this doesn't change the fact that they can be used by a number of Long Island SEO companies. With that said, there is far more to know about optimizing images than this talking points alone.
DON'T use overly large images. One of the biggest mistakes that people make, in relation to SEO, is image size. If your photos are big, more time will be required to load them. This can be a detriment to your Internet marketing efforts, however, as the images in question can slow down the overall performance of your website. For insight, as to how this can be corrected, you should consult a reputable agency like fishbat.
DO be mindful of the names you give your pictures. Image files aren't without their names, and some will be more useful for SEO purposes than others. If you go with generic names that contain mostly numbers before ending in ".jpg," for example, chances are that Google won't recognize your files. By editing these names so that they're more closely related to your products and services, you can rest easy knowing that a greater SEO benefit will be obtained.
DON'T forget about testing. Even if you're confident about your images, from their file types to the names they possess, you shouldn't let them go untested. See how well your pages run with said images in place. If there seems to be more slowdown than expected, it's in your best interest to back to the drawing board and see what can be improved upon. This will make a huge difference, not only for SEO purposes but the functionality of your website to boot.
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