It takes some finesse for a site to land on page one of a Google search. It requires so much time and attention to tedious details that a lot of smaller companies find it is just easier to hire a professional to handle that aspect while they concentrate on their business. There are a few useful guidelines followed by guaranteed SEO services Riverside CA.
Make it mobile friendly. Google penalizes sites that do not dynamically switch from desktop view to mobile view depending on the device. Some Wordpress themes do this automatically. Make sure your web designer uses a dynamic layout.
Use keywords - but sparingly. Do some research to find the best keywords and include two or three times - no more - on a page. Longer keywords tend to be better, but remember that real people will be reading your content. Try to keep grammar correct and avoid keyword stuffing. Make sure to use keywords more people are searching for. Think, even, about the kinds of searches you do yourself.
Put text under infographics and images. Google's robot can't read your infographic and it does not know what your cool graph is - so set up alternate text that the robot can see that summarizes the content. For infographics put all of the text as an alternative - not only does this mean the robot can see it, but it also helps potential customers using screenreaders. Accessible content is important.
Make content sharable - put social sharing buttons for at least Facebook and Twitter and make them easy for people to find. If this is combined with useful, practical content then people will share it and do a lot of your advertising work for you.
If all of this seems too much, then consider getting guaranteed SEO services Riverside CA so that an experienced professional can handle it while you focus on your real job.
Make it mobile friendly. Google penalizes sites that do not dynamically switch from desktop view to mobile view depending on the device. Some Wordpress themes do this automatically. Make sure your web designer uses a dynamic layout.
Use keywords - but sparingly. Do some research to find the best keywords and include two or three times - no more - on a page. Longer keywords tend to be better, but remember that real people will be reading your content. Try to keep grammar correct and avoid keyword stuffing. Make sure to use keywords more people are searching for. Think, even, about the kinds of searches you do yourself.
Put text under infographics and images. Google's robot can't read your infographic and it does not know what your cool graph is - so set up alternate text that the robot can see that summarizes the content. For infographics put all of the text as an alternative - not only does this mean the robot can see it, but it also helps potential customers using screenreaders. Accessible content is important.
Make content sharable - put social sharing buttons for at least Facebook and Twitter and make them easy for people to find. If this is combined with useful, practical content then people will share it and do a lot of your advertising work for you.
If all of this seems too much, then consider getting guaranteed SEO services Riverside CA so that an experienced professional can handle it while you focus on your real job.
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