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Monday, October 5, 2015

How Responsive Website Design Edmonton Improves Google Ranking

By Della Monroe


With this fast-paced technologically advancing society, business that needs to make it big must adjust to the new trends to keep their profit margins high. Responsive website design Edmonton is one trend that is fast gaining popularity among website owners. Because of the smartphone boom, mobile phone users are looking for sites that can work effectively with their smartphones. It is for this reason that the website owners that have not mobile optimized their sites are losing much in revenues.

Many businesses are looking for ways to reach and widen their market presence and, therefore, there is a need to switch to the handheld devices. Individuals prefer to use their smartphones to get product information. Companies would not need to lose the traditional site users because responsive sites work successfully to generate traffic from both the computer and phone, as a result, the business gets more traffic.

In this generation, businesses must change with the needs and requirements of the time to keep abreast with the market demands. With new technologies, all industries of the economy need to readjust often to meet their marketing, advertising, and selling needs. For search engine optimization, purposes the responsive website offers the best solution to the question of mobile internet as a tool for driving traffic.

These websites impress in Google rankings because the Google Company favors such websites. Google will put it on top of the search results because mobile phones are common in the world compared to computers. When Google knows that the site is mobile optimized it counts that as a reason for it to top the rankings.

The bounce back rate is what many website designers are keen on in this day and age. Mobile optimized sites offer high quality back links because the number of people using mobile phones is on the rise compared to those using desktops. It means that these people would spend more time on a site because they have all the time to get what they need. The traditional websites become difficult to use on a mobile phone because it is either loading slowly, or it has tiny images or print that one cannot read.

More recently, Google have been serious on the user experience unlike in the past. Page loading speed significantly influences a user experience. A person would prefer a website that loads faster and ignore that which loads slower.

When you optimize your site, you substantially reduce the loading time and it results in a better experience for the users. Some individuals think that when they have two different websites that respond separately to the desktop and mobile devices it is a good idea. However, these people overlook the aspect of developing two websites from scratch.

This comes with added initial and maintenance costs. On the same note, all the backlinks get to zero when you develop a new site. The responsive web design offers an excellent solution to this effect. Site designing professionals agree that the site mobile optimization is a present and future trend for those that need to succeed in internet marketing.




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