Many people often say that email marketing is dead because of the mobile revolution that is currently happening. However, we believe email marketing is stronger than ever. There are a lot of different ways that email marketing can build a business. This article can help you create a successful email marketing approach that will help you reach your business goals.
The very first thing we recommend you to do is that if you plan on doing email marketing you better be sure you are doing it right. There's a lot of small companies doing it wrong, things like buying email lists and sending unsolicited emails which is a big mistake. It can also be a costly mistake which is why we strongly recommend you use a double opt-in autoresponder to be sure you are not breaking any rules that can be very costly down the road.
One important thing to remember is knowing when to hit hard with your email promotions. Major holidays are not good days for email promotions since most people are out celebrating. This with the exception of days like black Friday and a few others. If you want to avoid the spam filters you need to focus on not including lots of images in your emails because they might be labeled as spam by mistake by email services like Gmail or Yahoo Mail.
Perhaps one of the greatest benefits of having your own email lists or building a designated email lists for leads or prospects is being able to properly follow up. Following up is crucial because this is the best way to share the benefits of your products and services. An autoresponder can be your best tool to follow automatically with anyone looking for information on your business.
Many people find it difficult to get started with email marketing, it's not a complicated process once you learn how to properly setup the basics. In this article hopefully you learned some of the best strategies that you can apply to your business today to take advantage of the big wave of email marketing.
The very first thing we recommend you to do is that if you plan on doing email marketing you better be sure you are doing it right. There's a lot of small companies doing it wrong, things like buying email lists and sending unsolicited emails which is a big mistake. It can also be a costly mistake which is why we strongly recommend you use a double opt-in autoresponder to be sure you are not breaking any rules that can be very costly down the road.
One important thing to remember is knowing when to hit hard with your email promotions. Major holidays are not good days for email promotions since most people are out celebrating. This with the exception of days like black Friday and a few others. If you want to avoid the spam filters you need to focus on not including lots of images in your emails because they might be labeled as spam by mistake by email services like Gmail or Yahoo Mail.
Perhaps one of the greatest benefits of having your own email lists or building a designated email lists for leads or prospects is being able to properly follow up. Following up is crucial because this is the best way to share the benefits of your products and services. An autoresponder can be your best tool to follow automatically with anyone looking for information on your business.
Many people find it difficult to get started with email marketing, it's not a complicated process once you learn how to properly setup the basics. In this article hopefully you learned some of the best strategies that you can apply to your business today to take advantage of the big wave of email marketing.
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