So your company is floundering somewhere down on the fifth page of Google and you have no traffic to your website. You know you are good at what you do - but it does not matter because nobody can find you.
Working with an experienced SEO professional is beneficial. When you contact an SEO company, you should discuss different aspects of internet marketing and the techniques that will be used to get you the best results.
The first is that your page has to be mobile friendly. Google has started strongly penalizing sites that do not have a proper mobile interface. One easy way to do this is to make your site in Wordpress and make sure you choose a dynamic theme that will detect the device being used and display the proper site.
Another issue you need to carefully think about is the type of content included on the website. To establish yourself as a trusted authority within your industry, you can implement a marketing strategy known as content marketing. Content marketing entails consistently writing blog posts or uploading videos that provide valuable information to potential customers. For example, if you own a roofing company, you can write articles about roof installations, how to detect roof damage, and roof maintenance. When you create valuable content, people will more likely stay on the website longer and that will improve your search engine ranking.
You should also always include sharing options for the most popular social networks - at least Facebook and Twitter. If all of this seems overwhelming, especially as it seems Google changes how they rank sites constantly, then you should definitely hire a professional.
Speak with a professional if you want to find out the most efficient way to use SEO and increase traffic to your website.
Working with an experienced SEO professional is beneficial. When you contact an SEO company, you should discuss different aspects of internet marketing and the techniques that will be used to get you the best results.
The first is that your page has to be mobile friendly. Google has started strongly penalizing sites that do not have a proper mobile interface. One easy way to do this is to make your site in Wordpress and make sure you choose a dynamic theme that will detect the device being used and display the proper site.
Another issue you need to carefully think about is the type of content included on the website. To establish yourself as a trusted authority within your industry, you can implement a marketing strategy known as content marketing. Content marketing entails consistently writing blog posts or uploading videos that provide valuable information to potential customers. For example, if you own a roofing company, you can write articles about roof installations, how to detect roof damage, and roof maintenance. When you create valuable content, people will more likely stay on the website longer and that will improve your search engine ranking.
You should also always include sharing options for the most popular social networks - at least Facebook and Twitter. If all of this seems overwhelming, especially as it seems Google changes how they rank sites constantly, then you should definitely hire a professional.
Speak with a professional if you want to find out the most efficient way to use SEO and increase traffic to your website.
About the Author:
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