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Sunday, July 21, 2013

Discover How To Take Charge Of Genealogy Website Performance

By James Barn


Running a successful family tree information website can be very difficult at times. Having a website of your own doesn't automatically make it successful, it can take a lot of work to bring steady traffic to your site. Utilizing online marketing and SEO is one way to bring traffic to your site. Here are some more tips that can help make your website a success.

If your internet site is having a yr stamp on its bottom, you should be sure to update it regularly. If a visitor find an old yr stamp displaying on a family tree information website, they will not feel good. Each and every thing on your internet site should look like an up to date information.

Use bold text very sparingly - and only for contrast. The more you use bold words, the less effect they have; the words just start blurring after a while. Bolding titles and key words can be an effective way for the reader to quickly pick out the highlights of your content, but be careful about using it too much.

If your prospects can't contact you, you don't have a prayer of getting them involved and engaged with your business. Make sure your contact information is displayed prominently in your "About" page, or in your "Contact Us" page - and then make sure that those pages are accessible from every page in the site.

Limit the use of heavy graphics on the webpage so that the users may move from page to page without having to wait for pages to load. Long load times deter the user from continuing to use you family tree information website. Ensure that the images that are used are compatible across browsers and platforms.

Emails filled with questions will come in while you are running your family tree information website. Answer any support questions that you receive and add it to the help section so that users can find it easier. Not only will it prevent you from having to answer questions repeatedly it will make it easier on your users to find what they need.

In today's market, you must offer a mobile version of your site to ameliorate the experience on smartphones. Strip down all unnecessary elements so the pages load fast and are easy to use. Mobile visitors aren't going to fill out long forms, so don't ask them to.

Not everyone uses the same Internet browser. Internet Explorer is the most popular, but Google Chrome and Mozilla Firefox have large populations of users as well. Make sure your site is compatible with all the major browsers - you don't want to lose visitors because your site doesn't work on the one they use.




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